Sepadu Advisory office

George Town, Penang · Established 2017

A practice formed around one recurring observation: technology risk in a transaction is seldom where it appears.

Sepadu Advisory was founded in George Town to serve the growing number of Malaysian corporate transactions in which the most consequential uncertainties sit inside the technology estate.

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About Sepadu Advisory

Where the practice came from, and what it is for.

Sepadu Advisory opened its doors in 2017 from a corner office on Jalan Burmah, George Town. The founding partners had each spent a decade working inside technology organisations — one in enterprise software, one in managed infrastructure — and both had been engaged as consultants during acquisition processes. What struck them, repeatedly, was the gap between what a financial due diligence report would surface about a target company's technology and what was actually there.

Not negligence on the part of the deal teams. The skills simply do not overlap in the way that one might expect. A strong corporate lawyer or a capable financial analyst is not, without additional preparation, well placed to read an AWS architecture diagram, assess a software licence agreement for hidden costs, or form a view on whether a twelve-person engineering team will survive the departure of its three most senior members.

The practice was formed to provide precisely that capability — to sit alongside the deal team, read the technical material at appropriate depth, and produce a written assessment in language the board and the integration lead can both act on. We work across the lifecycle of a transaction: the early diligence, the post-close integration and the more complex circumstance of a carve-out, where the technology estate must be separated, re-licensed and re-staffed before the parent company's support arrangements expire.

Sepadu is the Malay word for alignment — a word chosen with some care. In our field, most of the problems that surface after a transaction closes were present before the transaction closed; they simply were not aligned with what the acquirer understood they were taking on. Our purpose is to narrow that gap.

Founded 2017 · George Town, Penang

Three service engagements, each producing a written output.

Operating across Peninsular Malaysia and Sabah & Sarawak upon request.

Advising one side per transaction only.

Our working principles

  • One side per transaction
  • Written output for every engagement
  • Pace set by the client's capacity
  • No vendor referral arrangements
  • NDA before engagement begins

The Advisory Team

Three advisors. Each with a different vantage on the technology transaction.

AH

Ahmad Hafizuddin

Founding Principal

Sixteen years in enterprise software product organisations across Malaysia and Singapore before co-founding Sepadu in 2017. Leads the Pre-Merger Diligence and Post-Merger Integration practices. Reads architecture and vendor contract documentation as a primary specialism.

LW

Lim Wei Ling

Co-Founding Principal

Background in managed infrastructure and IT operations within Malaysian financial services. Leads the Carve-Out Workshop practice and oversees post-merger integration planning for organisations with complex on-premise estates. Particular focus on transitional service agreement structuring.

RN

Roshani Nair

Senior Advisor

Joined Sepadu in 2020 from a boutique corporate advisory firm in Kuala Lumpur. Brings a transaction-structuring perspective to technology advisory work — fluent in the language of deal rooms and equally comfortable working through technical documentation alongside engineering leads.


Standards of Practice

The protocols that govern how we conduct each engagement.

Non-Disclosure Before Commencement

No engagement begins without a signed NDA that binds all advisors assigned to the work. The scope of confidentiality is discussed and agreed in advance, not applied as a standard template.

Single-Side Advisory Rule

We do not advise both sides of a transaction, whether simultaneously or in close succession. Where a conflict arises or is anticipated, we disclose it before the engagement begins.

Data Handling Protocol

Client documentation is received and stored via encrypted channels. Working files are deleted from advisor devices at engagement close. We do not retain client data beyond the period of engagement without written agreement.

Written Output Standard

Every engagement produces a written document reviewed by at least two advisors before delivery. Findings are presented with the supporting evidence referenced. We do not issue verbal-only assessments.

No Vendor Interests

Sepadu Advisory does not hold equity, referral arrangements or preferred-supplier agreements with any technology vendor or service provider. Recommendations are made on the merits of the client's situation alone.

Malaysian Regulatory Familiarity

Our advisors maintain current familiarity with the Personal Data Protection Act 2010, the Communications and Multimedia Act 1998, and the licensing obligations relevant to technology businesses operating in Malaysia.


Our Field of Work

Technology advisory at the intersection of corporate transactions and operational reality.

Malaysia's corporate transaction landscape has, over the past decade, seen a steady increase in the proportion of deals in which technology is either the primary asset or a material operational dependency. The targets are no longer solely software companies — they include logistics businesses running on bespoke platforms, financial services firms with aging core banking estates and healthcare organisations whose patient record systems are deeply embedded in daily operations.

In each of these circumstances, the technology estate is not incidental to value — it is frequently central to it, or to the risk that attaches to it. A diligence process that does not examine it at appropriate depth leaves the acquirer with an incomplete picture.

Sepadu Advisory's approach is distinguished by its grounding in operational experience. Our advisors have run technology functions, negotiated enterprise software agreements and managed the aftermath of poorly planned technology integrations. They approach each engagement not as auditors applying a checklist but as practitioners reading a situation with the benefit of having been inside comparable ones.

The advice we give is calibrated to the specific constraints of the client — the timeline available, the management bandwidth, the maturity of the integration team and the operational complexity of the systems involved. We do not apply standard frameworks without adjustment, and we do not understate difficulty for the sake of a shorter report.


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